Reduce Import Duties Strategically
Strategically lower furniture import costs with The Dutch Route. Instead of shipping directly from China to the U.S. and paying high tariffs, reroute your furniture imports through the Netherlands. Our bonded warehouse processing legally transforms the country of origin from China to the European Union, allowing you to benefit from EU trade agreements when exporting to the U.S. The result: significantly lower import duties, full compliance, and a smarter, more profitable route to your American customers — without changing your existing supply chain.
Curious how The Dutch Route can work for your furniture business? Contact us — we’ll gladly show you what’s possible.
“The Dutch Route made our import process seamless.”
Nathan Mitchell
Trusted European Resourcing, Rerouting and Rebranding
Why resourcing in Europe?
Why European Sourcing Makes Sense Sourcing furniture within Europe is not only strategic — it’s a smart move for any importer looking for quality, flexibility, and shorter lead times. Countries like Romania, Poland, and Bulgaria offer highly efficient, cost-effective production for solid wood and upholstered furniture. Meanwhile, Italy and Spain bring craftsmanship, design heritage, and specialization in high-end and contemporary collections. Thanks to the diversity across these regions, you can now easily mix product lines — combining different styles and suppliers into a single 40" container for streamlined logistics. This opens up massive opportunities for customized assortments without sacrificing efficiency or control. At The Dutch Route, we combine local know-how, factory relationships, and a multilingual team fluent in the business culture and languages of each sourcing country. We help you access the right partners, negotiate smarter, and build a resilient, profitable supply chain — all from the heart of Europe.
Rebranding Services
Transform Your Products with European Rebranding We offer strategic rebranding services that turn your imported furniture lines into strong, market-ready European brands. By developing a compelling brand story, visual identity, and product positioning, we create a perception of quality, heritage, and trust — values deeply associated with European-made furniture. Whether you're targeting premium retailers or online marketplaces, a well-crafted European brand identity not only helps you stand out but also justifies higher margins and builds long-term customer loyalty. From labels and packaging to lifestyle imagery and storytelling, we handle everything needed to elevate your product's market appeal and turn “just another import” into a desirable European brand.
Holland the heart of European Logistics
Holland: The Heart of European Logistics The Netherlands is Europe's most strategic logistics hub — home to the Port of Rotterdam, the largest seaport on the continent, and connected by a dense, high-speed road, rail, and air freight network. From this central location, goods can reach every major European market within 24 to 48 hours. This makes Holland the ideal launchpad for rerouting global shipments, rebranding products for the EU market, and resourcing from within Europe. Whether you're importing from Asia or building a supply chain within the EU, everything you need is already in place: bonded warehousing, skilled labor, compliance support, and multilingual professionals who understand both global trade and local regulations. At The Dutch Route, we connect all these strengths — helping you move smarter, brand stronger, and deliver faster across Europe and beyond.
Expertise and Experience
Backed by the team behind the Chesterfield furniture brand, The Dutch Route offers decades of hands-on experience in furniture production, global logistics, and international branding. As seen on Chesterfield.com, our branding expertise has helped build one of the most recognizable classic furniture brands in the world — with successful deliveries to customers across Europe, North America, Asia, and beyond. We understand what it takes to create a premium brand image and manage international distribution at scale. Our Chesterfield Fast Track collection, handcrafted in Poland, is the perfect entry point for new clients. With 2–4 week delivery times and proven B2B performance, it allows you to test our capabilities with a low-risk, high-quality product line — supported by a team that knows how to build brands that last.
"The Dutch Route not only saved us money but also helped us establish a strong brand presence in the European market."
Explore Our Import Solutions.
“The Dutch Route has been an invaluable partner in our furniture import journey. Their expertise in navigating import duties and transforming our products legally has saved us significant costs. The rebranding services provided a fresh identity to our products, enhancing customer appeal. Working with them feels like having a dedicated team in Europe, ensuring smooth operations and cost savings.” - George Taylor